What is the Main Street Approach?

We follow the Main Street Four-Point Approach, a proven strategy for community-driven revitalization:

• Design: Enhancing the look and feel of downtown through storefront improvements, public spaces, and historic preservation.

• Promotion: Hosting events and campaigns that draw people downtown and celebrate our community spirit.

• Economic Vitality: Supporting entrepreneurs, recruiting businesses, and helping local shops thrive.

• Organization: Building partnerships, securing funding, and engaging volunteers to keep the program strong.

It’s a framework—but we make it feel like home.